The7 — Website and eCommerce Builder for WordPress

99% performance by GTMetrix speed test

The7 － the Most Customizable Theme on the Market

The7 is the most customizable WordPress, Elementor, and WooCommerce theme available on the market up to date. It gives you creative freedom that no other theme can match. No matter if you are a beginner or a pro, a website owner, a creative professional, or a digital agency － The7 offers tremendous power and unparalleled value to everyone.

The7 is designed to work in synergy with Elementor and WooCommerce. But it is so much more than the sum of the parts!
If you have ever tried to build a website header or customize a product page with vanilla Elementor, you know what pain it is. But not with The7. We have crafted a comprehensive set of tools to build unique headers, product lists, and individual pages － you can target literally any part of your website. And do so without writing a single line of code.

You will not find a theme, a plugin, or any other tool that can match the level of customization The7 offers.

The7 packs all the features you expect from a modern multipurpose theme and much more! Here are some of them:

#1 Selling Theme for Elementor on ThemeForest.net

The7 is the most popular theme for Elementor on ThemeForest. It is trusted by over 270,000 users. And this, in turn, means that The7 is very well tested, dependable, and offers features that other themes do not have.
Moreover, it is fully compatible with PRO Elements － Elementor Pro free alternative. So you can save some serious $$ on it!
Therefore The7 is the best choice if you are looking for an Elementor theme.

It is FAST!

Multipurpose WordPress themes are inherently slow. This makes sense, as the more features (often unused) you have, the slower your website becomes.
The7 features deep integration with the free Fast Velocity Fast Minify plugin. It optimizes the website’s HTML, CSS, and JS code page-by-page, which results in wickedly fast websites and excellent Google Page Speed ratings.

Pre-made Websites to Kick-Start Your Project

Pre-made Websites (or Demo Sites) not only showcase the theme features and capabilities but can also be used as a foundation for your website. You can mix and match them, install and uninstall, import individual pages, and fully customize them to your needs and likings. Check them out here.

Complete Site Builder

Elementor is a great page builder. However, it falls flat on its back when it comes to building a header or customizing a WooCommerce page.
We have extended the Elementor with new widgets and capabilities that let you build modern dynamic headers, interactive mega menus, hero sections, sliders, customize your WooCommerce and archive pages, and much more!

Comprehensive Design System and Theme Style

The Design System feature allows the quick change of the typography and colors across an entire website.
And advanced Theme Style editing lets you target the default styles of your website. E.g., general typography, headings, buttons, forms, etc.
In practice, this means that you can install a pre-made website and quickly customize it to fit your design needs, which is a further quality-of-life improvement not available when using vanilla Elementor.

Bespoke Widgets

We have altered many standard widgets and created a whole range of new ones (we call them “The7 Elements”) in order to enhance and extend the Elementor.
The7 Elements includes (but is not limited to): 26 general content widgets (full list and demo are available here), 24 WooCommerce widgets, and 22 Theme Builder widgets.

Simple Custom Post Type Builder

Like many other themes, The7 always came with built-in post types for a portfolio, team, clients, etc. But what if you need to alter an existing post type or make a duplicate?
In the new version, we’ve gone a bit further and created a very simple post type builder. Now you can edit existing or create your own post types and display them with our universal masonry, list, grid, and carousel widgets. What’s more, our post types are fully compatible with the Advanced Custom Fields (ACF) plugin. So the possibilities are truly limitless. And no coding is required!

Extended WooCommerce Integration

WooCommerce is the most popular e-commerce software on the planet. And The7 takes it to a whole new level. Your online shop no longer has to look like many others! You can create fully custom storefronts, product pages, product lists, shopping cart, checkout, and more! Again, this is not something available in other Elementor themes.
Oh, and have we mentioned the advanced product filters available only in The7?

WPBakery Page Builder and Ultimate Addons Are Not Forgotten

WPBakery Page Builder (formerly Visual Composer) was THE page builder for WordPress once. And Ultimate Addons was the ultimate extension for it. Times have changed, but WPB still has a strong following. And though we are focused mainly on Elementor nowadays, The7 remains the most popular choice for this page builder.

Free Updates and Support

Since its first release in 2013, we’ve constantly been updating The7 to ensure its compatibility with the newest WordPress, introducing new features, etc. These updates are free for all The7 buyers.
We also provide free customer support even when your support period on ThemeForest is expired. (Provided you are not abusing it.) No recurring membership or other hidden fees!

White Labeling Tool

The white labeling tool allows you to rename The7, change its thumbnail, theme info, etc. This feature is handy if you want to customize The7 with your own branding.

Multilingual and Translation Ready

The7 is 100% translation ready. In fact, it is already translated into 10+ languages. And if you want to build a multilingual website, the theme is fully compatible with the widely popular WPML plugin.

SEO-ready and Mobile Friendly

The theme is compatible with a wide range of search engine optimization plugins, including Yoast SEO. It is also certified by Google as mobile-friendly.

$174+ Worth of Premium Plugins Included

The following premium plugins come bundled with The7 for free: Slider Revolution, WPBakery Page Builder, Ultimate Addons for WPB, Convert Plus, and Go Pricing Tables.
Please note that you get these plugins and permission to use them on your The7-powered website, but you don’t receive dedicated licenses, demo content, etc. This is true for ALL themes on ThemeForest.

Discount Built Into the Price

We took our marketing budget and decided that instead of spending it on paid reviews and fake comments, we would pass it down to our customers as a discount. Therefore The7 is up to 44% cheaper than other top-selling themes on ThemeForest.

... and much, much more!

Need some help?

Have you faced a problem? No worries – our premium-class customer support team is always there to help you at 

Please note that:
1. Support requests are being processed on business days from 8:00 to 17:00 (GMT 0.0), (usually) within 24h, in the order, they were received.
2. Requests received via comments, personal messages, email, Twitter, or FaceBook will take much longer time to process and can even be not processed at all!

Recent updates

Improvements:
1. Enabled WooCommerce default payment gateway on import.

Bug Fixes:
1. Fixed an issue with Multipurpose Carousel shortcode where clones are not lazy loaded.
2. Corrected the sharp animation effect on the first image hover.
3. Fixed the incorrect color of text for search autofill text.
4. Resolved the conflict between "Element Caching" and the "overlap" option in The7 sticky container  settings.
5. Corrected the incorrect translation of plural nouns in the "Categories Grid" widget.

v.11.14.1 (Jul 9, 2024)

Improvements:
1. Improved SEO by making links crawlable.
2. Enhanced several aspects of The7 Image Widget.
3. Made The7 Button compatible with responsive breakpoints.
4. Implemented various accessibility improvements.
5. Made several enhancements to the Product Images Slider.

Bug Fixes:
1. Fixed a bug in the hover animation of image templates.
2. Resolved a fatal error in the loop widget after import.
3. Addressed the issue with out-of-stock variations within the products list.
4. Fixed the image height issue on mobile devices when changing orientation.
5. Corrected the problem where loop filter paddings didn't work in Safari.

v.11.14.0 (Jun 21, 2024)

New Features:
1. Introduced the Product Out of Stock Label widget.
2. Added a Product Images Slider widget.
3. Major improvements to Product Images List widget.

Improvements:
1. Added the Alternate template to the Loop Masonry & Grid widget, similar to Elementor.
2. Made The7 Slider compatible with responsive breakpoints.
3. Added responsive breakpoints to The7 Login Link.
4. Enhanced The7 Login Link to include hover effects on text, box, and icon.
5. Optimized avatar handling in comments and author info.
6. Added responsive settings for bullets in The7 Loop Product Image.
7. Enabled custom units for height settings in The7 Slider.
8. Added a subtle link to debug page in footer of The7 > My The7 interface.
9. Ensured compatibility with WooCommerce 9.0.x.

Bug Fixes:
1. Resolved a conflict with the Elementor Contact Form.
2. Fixed the issue in The7 Product Image for Loop where the fade effect on arrows in the slider was slower than elsewhere.
3. Fixed a fatal error in the theme update subsystem when there is no 'update_themes' transient.
4. Corrected the issue in Blog Masonry & Grid where the overlay didn't cover the entire featured image in Chrome.
5. Restored the missing arrow icon in Photo Scroller.
6. Addressed a low threat DOM XSS security vulnerability. Props to Wesley (wcraft) and Tiffany T. at Wordfence for responsibly reporting it to us.

v.11.13.0 (May 24, 2024)

New Features:
1. Introduced the The7 Site Logo widget.
2. Added a new "Collapsible Banner" widget.

Improvements:
1. Enhanced the Loop Add to Cart feature by adding the ability to display prices that can change based on variations.
2. Implemented functionality to hide the header when using the Canvas Template in Maintenance mode.
3. Enabled the use of sticky positioning in all container directions.

Bug Fixes:
1. Resolved an issue where The7 Slides return a "use start_controls_section" notice if Side Header is selected in Theme Options.
2. Fixed the top alignment of bullets not working in The7 Slider widget.
3. Reviewed and adjusted the animation speed in The7 Slider.

v.11.12.2 (May 1, 2024)

Improvement:
Enhanced compatibility with The Events Calendar. The7 Elementor widgets now display past events.

Bug Fix:
Fixed an issue where Single Page import sometimes did not include attachments.

v.11.12.1 (Apr 24, 2024)

Improvements:
1. Added lazy loading controls to The7 image widget.
2. Enhanced the "Show on Scroll Up" feature with responsive controls.

Bug Fixes:
1. Resolved a fatal error in `/dt-the7/inc/mods/compatibility/elementor/shortcode-adapters/query-adapters/Products_Query.php` on line 41.
2. Fixed the issue where standard pagination does not function inside the post widget.

v.11.12.0 (Apr 12, 2024)

New Features:
1. Introduced the ability to bulk edit Custom Fonts in Site Settings > Global Fonts.
2. Added a "Stay in Parent Container" feature with accompanying settings for sticky containers.

Improvements:
1. Simplified and reworked the "Hide/Show Section on Scroll (Experimental)" into a "Show on Scroll Up" setting for sticky containers.
2. Enhanced WPML compatibility.
3. Improved accessibility by ensuring that links have a discernible name.
4. Updated WooCommerce templates to version 8.7.0.

Bug Fixes:
1. Fixed the absence of a fade effect on color changes for text items in the dropdown menu of the Horizontal Menu widget.
2. Addressed the issue where object cache affected menu translation.
3. Resolved a problem where the overlay template breaks in the editor when used in the header mega menu.
4. Corrected the issue where pre-made website imports did not activate Elementor Pro (if already installed in the system).
5. Fixed a conflict between Elementor's "Page Transition" feature and the theme's lightbox.

Important Notice (Apr 12, 2024)

All bundled plugins have been updated to the latest versions. Please update your software as soon as possible, as vulnerabilities have been discovered in previous versions of WPBakery Page Builder and Slider Revolution.

v.11.11.3 (Mar 20, 2024)

Improvement:
Improved the responsive layout of the "Orders" page for better usability on various devices.

Bug Fixes:
1. Adjusted the colors of headings in the Text widget.
2. Fixed the issue where the The7 Post Loop widget was broken in search templates.
3. Added missing space between link attributes in the "Social Icon" WPB shortcode.
4. Resolved the issue where the WC Product Attribute meta was not imported.
5. Corrected the layout of Posts Masonry & Grid widget in editor mode.
6. Updated the "X" icon in Share Buttons.

v.11.11.2 (Mar 6, 2024)

Improvements:
Updated WooCommerce templates for enhanced compatibility and functionality.

Bug Fixes:
1. Fixed a notice "Warning: Undefined array key "open_selector"" in the popup widget.
2. Resolved the issue of missing "related" source options in the loop widgets.
3. Addressed the "The7ElementorSettings is not defined" JavaScript error.
4. Corrected the buggy bullets height in the loop carousel and template slider.
5. Fixed the issue where the gradient overlay in Posts Masonry & Grid was not visible in Chrome.
6. Improved WPML compatibility, ensuring the menu cart displays popup translations.
7. Resolved the JavaScript error in the Photo Scroller widget in the Editor.
8. Fixed the sale flash blinking in carousel-based widgets on iPhone.
9. Adjusted the timing of icons and text animation in the loop Add to Cart button.

v.11.11.1 (Feb 23, 2024)

Improvements:
1. Added the ability to include videos in the Product Images widget.
2. Improved the button stretch feature in the Loop Add to Cart.
3. Updated the es_ES language file.
4. Enhanced the styles for variations in the Loop Add to Cart.
5. The "Twitter" icon changed for the "X" in old WPB shortcodes.

Bug Fixes:
1. Made the default "Add to Cart" label in "The7 Add to Cart" widget translatable.
2. Fixed the issue where Safari jumps to the top after closing the widget menu cart popup.
3. Resolved the issue where the custom settings tab shows up even when the Custom style is not selected in the "Button Appearance" field in WPB.
4. Fixed the product image loop overlay animation.
5. Addressed the issue where native Elementor slides are hidden.
6. Corrected the issue where headings don't accept line-height from The7 Typography.
7. Fixed the gap between container elements not working with fit content.

v.11.11.0 (Jan 26, 2024)

New Features:
1. Introduced a Menu Toggle widget.
2. Launched The7 loop templates library.

Improvements:
1. Enhanced the process to remove all image thumbnails if the original image was removed.
2. Improved the responsiveness of the Quantity field in the Add to Cart.

Bug Fixes:
1. Resolved minor issues in language files.
2. Fixed the issue with the character limit not functioning correctly in Elementor's Breadcrumbs widget.
3. Addressed a JavaScript error with the loyalty discount addon plugin.
4. Corrected compatibility issues with BuddyPress.
5. Solved the issue with post details icons not being visible on the newest iOS versions.
6. Fixed the problem where an external link assigned to WPB "Single Image" didn't work if the image source was also external.
7. Addressed the absence of offset and scroll-up settings in Ajax pagination in the Loop Grid.
8. In the loop product image slider, navigation will now be hidden if a product has only one image.
9. Implemented hover animation for loop product images.
10. Fixed a fatal error occurring if an overlay was deleted but its link remained in the widget.
11. Corrected the issue in the loop carousel with products, where navigation on hover was visible on all products simultaneously.

v.11.10.1 (Dec 19, 2023)

New Demo:
Elementor Product - ideal one-page starter demo to sell a single product: https://the7.io/elementor-product/

Improvements:
1. Added styling options for the "File Upload" input in the Elementor form.
2. Improved compatibility with PHP 8.2.

Bug Fixes:
1. Addressed the conflict between Flex-box container and Sticky section.
2. Fixed the issue where lazy-loading did not trigger for images in a tab inserted in a mega-menu.
3. Resolved the problem where The7 slider reloads on mobile devices when scrolling down.
4. Corrected the inconsistency in quantity width between the editor and frontend for the Loop add to cart widget.
5. Fixed an issue with The7 Mini cart concerning product images.
6. Resolved the non-functioning taxonomy links in Posts Masonry&Grid.
7. Fixed the issue where quantity is not considered when using the "Add to Cart" widget.

v.11.10.0 (Nov 30, 2023)

New Features:
1. Introduced the Product Images List Widget.
2. "AJAX" pagionation option was added to loops. 

Improvements:
1. Added a new variant of the scroller to the product image for loops.
2. Enhanced compatibility of Attributes and Taxonomy filters.

Bug Fixes:
1. Resolved an issue where using "Any [attribute]" value in a variation made the attribute invisible in the Products widget.
2. Addressed the display issue with the Before/After shortcode.
3. Fixed the problem where out-of-stock variations did not show the "Out" styling.
4. Corrected the image ratio height issue in Elementor flex containers.
5. Adjusted the incorrect positioning of default WooCommerce filters in the Collapsible sidebar.

Full changelog for v.11 can be found here.

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